The web has changed the dynamics of information. The latest example is Paul Allen’s Sporting News, which is now in the market for new ownership. What is particularly interesting is the direct impact that the internet has had on the Sporting News’ identity. The magazine which, historically has had a reputation for providing intricate statistical information now faces a challenge in an age where statistics and sports analysis tools are readily available online. The big question is will the magazine’s identity crisis have an impact on its sale price? We’ll continue to monitor the situation here at The Media Backpage.