Video Production Portfolio

Healthcare/Pharmaceutical

Educational/Product Demo

TRT 8:42

The Challenge: Present the latest in headache healthcare treatment with an authentic voice from the clinician perspective.  This strategy offers a leading clinician an open platform to share the latest from the field, & demonstrate some of the new technology on the horizon.  The challenge comes in capturing the right voice, the timing, & coherently presenting the wealth of information.

The Playbook: Develop a comprehensive program structure that can effectively and efficiently capture the message, and work hand in hand with the physician to deliver the right presentation.

The Challenge: Develop something new & unique in the Nation's #1 media market: a nitty gritty local video program that showcases the best of New York.  One of the key challenges was how to present New York's fast-paced environment in bite sized lifestyle segments.

The Playbook: Connect with real New Yorkers, shoot on-location throughout the five boroughs; providing something different from standard news programming, using lots of B-Roll; while keeping the shots moving to tap into the energy that powers the city that never sleeps.

CityCast New York Demo

MTV Style

TRT 2:20

Product Line Introductory Video

On-Site / Featured Physician

TRT 2:13

The Challenge: Introduce to a corporate sales team one of it's newest spokespeople, sharing insights into the product line, and it's development.   Capture the physician's personal ties to the product in a personal communique from her private office in Manhattan.

The Playbook: As our team knows is typical in dealing with a physician, our time was limited.  So, we conducted a pre-shoot site visit, and planned accordingly to make the most of our on-site time.  We worked with the physician to make her comfortable on camera, as she sought to personalize the product line's introduction, to the organization's outside sales team.

The Challenge: To capture and share a symposium in a large venue, with a live audience, and a series of panel discussions.  Further, we were tasked with integrating the speakers various slide presentations, and capturing audience interactions.

The Playbook: Our team set-up shop within the space defined by the event organizers and captured over 8 hours of footage through a series of presentations, panel discussions, and audience Q&A's.  We lit the podium with minimally invasive lights and captured the events of the day without interfering with the live on-site event itself.

Educational

Seminar Based Content

TRT 1:28