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Strategy & Development

Whatever the goal of your project, to create Audio or Video content, we’ll work with you to identify the right strategy for your media development.


Our process kicks off with the Strategy & Development phase as it allows us to work hand-in-hand with you and your team to outline and identify exactly what it is you’re looking to accomplish with your customized solution from CityCast Media. This process will also set the tone for the rest of the project as we’ll identify how you want approach the production; what your goals are; who is to be involved, and how this effort will tie in with your other campaign efforts, and how we should approach delivery for your particular project.

The strategy & development phase allows us to accurately:

– Identify the full-scope of work.

– Present you with a customized formal proposal.

– Outline exactly how we’ll approach your project, including estimated timelines.

– Our final deliverables to you upon completion of the project.

Essentially, the Strategy & Development aspect of your project starts from the first time we speak with you, and it evolves as we learn more about what its you’re trying to accomplish. Of course, throughout the process we’re always thinking about your strategy, and even once we’re into the project if there’s a better path that lies ahead, we’ll bring that to your attention and have an open-mind toward always having the optimum program in place for your production.